Communicating valuable insights through data analysis, visualisation and storytelling to enhance the visibility of your research.
Providing a flexible research and intelligence service to enhance your capacity.
Creating bespoke interactive data visualisations tailored to engage your audience.
Building on many years experience of delivering Local Government Research and Intelligence to support service planning.
What can I do for your organisation?
Visualise your research and intelligence data to uncover and communicate valuable insights.
Gain valuable insights into stakeholder opinions, concerns and priorities through engaging online surveys.
Identify community issues and priorities to target through local area research.
Explore key trends in your data through visual analysis.
Map insights over geographical areas through spatial analysis.
Communication of valuable insights through best practice data visualisation techniques.
Creation of visually compelling charts and interactive dashboards in Tableau.
Design and delivery of training in survey design and data visualisation.
Delivered through informative interactive webinars.
How does this add value?
Research, insight and intelligence can help organisations make better evidence-based decisions.
Delivering a flexible on demand research and intelligence service.
To help make your research service more sustainable at busy times.
Quicker routes to insight
Bespoke data visualisations uncovering insights tailored to your audience’s needs.
Efficient delivery of insights, reducing the need for lengthy research reports.
Enhanced research visibility
Visibly demonstrate the impact of your research and intelligence work.
To enhance the engagement with your target audience.
Enhanced skills and expertise
Widening your team’s access to specialist research skills and expertise in data visualisation.
Enhance your own data analyst’s skills through training, leading to improved service delivery.
Who can benefit?
Organisations who want to visualise their research data into intelligence for better decision making. For example…
Helping local authorities understand customer and staff perceptions through survey analysis and reporting.
Demonstrating the impact of national research studies through developing bespoke interactive data visualisations.
Supporting businesses to monitor and improve their performance through designing interactive sales and marketing dashboards.
Training data analysis teams to design better surveys and visualise survey data for reporting.
I’ve worked with Colin on a number of projects. His expertise in data visualisation has been invaluable. Organised, communicative and just easy to work with.
It was a pleasure working with Colin on this project. There was a real sense of co-creation as we worked closely to refine and shape the product to our requirements. Throughout the process, Colin was very responsive to any changes or suggestions. He had a “can-do” approach to any potential challenges and the ability to deliver. Communications and updates on progress were regular and helpful. 100% recommend.
Colin has wide ranging industry experience as an analyst, researcher and most importantly for our project, as a Tableau developer. This was invaluable as he was thus able to quickly grasp our industry nuances and how his work fit into the larger picture.
Really knowledgeable and delivered a great session that will help us improve our questionnaire design and data viz.
Colin was proactive in researching and incorporating best practice data visualisation techniques and applying them in his dashboard designs. He was keen to engage with business stakeholders, communicating the art of the possible and listening to their feedback.
Colin was organised, proactive and flexible, and the outcome of this approach means we have not only delivery of the dashboards, but have undergone with Datawoj a rich process of learning through joint problem-solving – and we are delighted with the result.
We have come away from the survey part of the project with minimal fuss and some very valuable insights to carry us forward into next stage.
In terms of the data visualisation approach, Colin helped us to think about the art of the possible, while maintaining the highest levels of accuracy and quality – rooted in the outcomes we hope to achieve.
Throughout the project, Colin kept in close contact and checked with us regarding key elements of the analysis to make sure the outputs provided the intelligence we needed to support decision making.
Throughout, Colin has been an excellent communicator, diligent with the quality of work and bringing additional value to the work that we do.
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My submission is a simple curved bar chart with insights to clearly show the top benefits of remote working. The curved bars are a nice way to show the data in a modern style without compromising accuracy.
A challenge social research analysts quite often face is how to effectively communicate data which will inform the solution to a particular social problem or issue. Decision makers quite often feel over whelmed by the wealth of information available. We need to reduce the time it takes for them to understand an issue and make an informed choice of how to resolve it. How do we go from a list of numbers to a clear message, which can inform a business decision such as where to target resources?
We have seen how the human brain processes visual information through iconic, short and long term memory. Pre-attentive attributes such as colour, length and position are visual properties that are processed very quickly in the sub-conscious memory. As data visualisers we can leverage pre-attentive attributes to focus our audience’s attention to highlight key performance issues.
Building different views allows our audience to see different insights from the same data. This means being able to quickly ask and answer business questions. This is important to be able to see the underlying cause of problems. It also means that we can go exploring in detail different paths of analysis, which is a great way to engage our audience’s curiosity.
Quite often we will see data visualisations which try to stand out by using too much colour. The problem is that this can lead to cognitive overload as there is too much to process. Additionally when everything is the same colour then nothing really stands out.